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Free Website Conversion Calculator


Enter Data Enter your website tracking stats below.
  • You select the time range, monthly is standard.
  • Use the same time range for all stats
  • Click "Need Help" for field definitions
  • Click "Show Example" for more detail.
Activity Inputs:
Total Website Visitors $% Need Help? | Show Example
Total Website Actions
(e.g. sales, email opt-ins,
registrations, etc.)
$% Need Help? | Show Example
Total Advertising Cost $% Need Help? | Show Example
Average Action Value $% Need Help? | Show Example

Financial Inputs:
Cost of Goods Sold
as a Percentage
$% Need Help? | Show Example
Gross Margin
as a Percentage
$% Need Help? | Show Example
(Cost of Goods Sold and
Gross Margin must equal 100%)